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Impact of Co-Opetition on Firm Competitive Behavior: An Empirical Examination

Devi R. Gnyawali

R. B. Pamplin College of Business, 2106 Pamplin Hall, Virginia Polytechnic Institute and State University, Blacksburg, VA 24061-0233; 540-231-5021; fax: 540-231-3076 devi{at}vt.edu

Jinyu He

Department of Management of Organizations, School of Business and Management, the Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong

Ravindranath ("Ravi") Madhavan

Katz Graduate School of Business, 236 Mervis Hall, University of Pittsburgh, Pittsburgh, PA 15260

The authors examine how co-opetition—simultaneous cooperation and competition—affects firms'competitive behavior, proposing that differential structural positions among firms in a coopetitive network reflect resource asymmetries among them and that such asymmetries lead to differences in the volume and diversity of competitive actions undertaken by those firms. Data on cooperative network structure and competitive actions from the steel industry suggest that the firm's centrality is positively related to its volume of competitive actions and that its structural autonomy is positively related to the diversity of such actions. Moreover, market diversity moderates the impact of centrality and structural autonomy on competitive behavior.

Key Words: co-opetition • competitive behavior • network structure

Journal of Management, Vol. 32, No. 4, 507-530 (2006)
DOI: 10.1177/0149206305284550


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Group Organization ManagementHome page
D. R. Gnyawali, E. H. Offstein, and R. S. Lau
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[Abstract] [PDF]