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Journal of Management
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Executives’ Perceptions of Uncertainty Sources: A Numerical Taxonomy and Underlying Dimensions

Richard L. Priem

School of Business Administration, The University of Wisconsin-Milwaukee, Organizations and Management Area, P.O. Box 742, Milwaukee, WI 53201, USA, priem{at}uwm.edu

Leonard G. Love

Rucks Department of Management, E.J. Ourso College of Business, Louisiana State University, 3171C CEBA, Baton Rouge, LA 70803, USA, llove2{at}lsu.edu

Margaret A. Shaffer

Department of Management, School of Business, Hong Kong Baptist University, Kowloon Tong, Hong Kong, shaffer{at}hkbu.edu.hk

Managing directors and executive vice presidents in Hong Kong were asked to identify all sources of uncertainty facing their firms. They later made similarity judgments by grouping similar uncertainty sources. We employed multidimensional scaling (MDS) to determine the underlying dimensions used by the executives when distinguishing among uncertainty sources. Cluster analysis then produced a taxonomy of uncertainty sources. This classification, based directly on executive perceptions, encompasses uncertainties that are both external and internal to the firm. We discuss the implications of our results.

Journal of Management, Vol. 28, No. 6, 725-746 (2002)
DOI: 10.1177/014920630202800602


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[Abstract] [PDF]