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Impression Management in Organizations
William L. Gardner
Southern Illinois University at Carbondale
Mark J. Martinko
The Florida State University
Evidence of the process through which organizational members create and maintain desired impressions is provided by this review of social psychological and relevant management research on impression management. Propositions regarding the stimuli and the cognitive, motivational, and affective processes related to impression management and audience responses are advanced. Finally, directions forfuture research into impression management in organizational settings are suggested.
Journal of Management, Vol. 14, No. 2,
321-338 (1988)
DOI: 10.1177/014920638801400210

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